Evaluating Da'wah Management

Study on the Effectiveness of Messages and Reception of Da'wah at Al-Falah Islamic Boarding School

Authors

  • Aprilia Zahara UIN Sultan Maulana Hasanuddin Banten
  • M Rain Febrian UIN Sultan Maulana Hasanuddin Banten
  • Nida’an Khofia UIN Sultan Maulana Hasanuddin Banten
  • Ahmad Taqiyuddin Anwari UIN Sultan Maulana Hasanuddin Banten

DOI:

https://doi.org/10.35457/translitera.v14i1.4467

Keywords:

Manajemen Dakwah, Evaluasi, Strategi Dakwah, Efektivitas

Abstract

Da’wah management is a crucial aspect in the success of delivering Islamic messages effectively and efficiently. This article aims to evaluate the implementation of da'wah management, starting from planning, organizing, implementing, to supervising in various da'wah institutions. The method used is a qualitative study with a case study approach to several da'wah organizations in Indonesia. The results showed that the success of da'wah management is strongly influenced by the organization's ability to formulate da'wah strategies that are adaptive to the times, the ability of human resources, and the effectiveness of internal coordination. This evaluation is expected to contribute to improving the quality of da'wah in the future, both in terms of methods, media, and institutional management.

References

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Kementerian Agama RI. (2020). Pedoman Pelaksanaan Dakwah di Era Digital. Jakarta: Dirjen Bimas Islam.

Moleong, L. J. (2017). Metodologi Penelitian Kualitatif (Edisi Revisi). Bandung: PT Remaja Rosdakarya.

Nasution, H. (2015). Strategi dan Metode Dakwah di Era Modern. Bandung: Remaja Rosdakarya.

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Suprayogo, I., & Tobroni. (2005). Metodologi Penelitian Sosial-Keagamaan. Jakarta: Remaja Rosdakarya.

Yusuf, M. (2016). Evaluasi Program Dakwah: Studi Kasus pada Lembaga Dakwah Kampus. Jurnal Dakwah dan Komunikasi, 10(2), 145–160.

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Published

2025-03-30

How to Cite

Zahara, A., Febrian, M. R., Khofia, N., & Anwari, A. T. (2025). Evaluating Da’wah Management: Study on the Effectiveness of Messages and Reception of Da’wah at Al-Falah Islamic Boarding School . Translitera : Jurnal Kajian Komunikasi Dan Studi Media, 14(1), 90–94. https://doi.org/10.35457/translitera.v14i1.4467

Issue

Vol. 14 No. 1 (2025): Maret 2025

Section

Articles

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