Translitera : Jurnal Kajian Komunikasi dan Studi Media

BEM KM IPB Mass Communication Strategy in Disseminating Academic Information

Aisyah Rizky Amali — 2025-03-30

This research analyzes the mass communication strategies implemented by the IPB Student Family Student Executive Board (BEM KM) in disseminating academic information to students. BEM KM IPB acts as an intermediary who filters, distributes and packages important information from the campus to increase accessibility for students. This research uses a descriptive qualitative approach, data was obtained through interviews and literature study. The findings show that the use of social media, especially Instagram, as the main platform is based on students' preferences for being more active on this media, as well as the application of the agenda setting concept which focuses on main academic issues. The mass communication strategy used by BEM KM IPB is very good in achieving the goal of disseminating information through attractive content packaging, even though there are challenges. This research provides insight into the optimization of mass communication strategies by student organizations in the academic environment as well as recommendations for improvement through collaboration and media innovation.

The Influence of Instagram Use on Changes in Religious and Social Behavior in Generation Z

Muzdalifah Ar'robby — 2025-03-30

The objective of this research is to examine the influence of Instagram use on religious and social behavior changes among Generation Z. A quantitative approach with a descriptive correlational design was applied using a questionnaire as the main instrument. Data analysis included Pearson correlation and multiple linear regression. Results indicated that Instagram usage duration significantly affects changes in religious behavior (r=0.334; p<0.01) and social behavior (r=0.521; p<0.01), while frequency and intensity showed weaker effects. Longer usage duration increases the risk of neglecting religious activities and decreases face-to-face interaction intensity. This study highlights the importance of managing social media usage time to maintain the balance of religious and social life among Generation Z.

DOI Tourism Communication Between Government, Managers and Communities in Developing Local Wisdom-Based Tourism Potential in South Bengkulu Regency

Febrian Tomi Valentino — 2025-03-30

The development of local wisdom-based tourism in South Bengkulu through the Ayiak Manna Cultural Festival is still incomplete due to the lack of cooperation between the government, managers and the community. The research uses the Pentahelix model using qualitative descriptive methods based on observation, documentation and interviews. Academics were less involved in planning, the industrial sector did not collaborate enough with government, the arts community received limited guidance, and the media carried out limited promotion. Therefore, academics support research-based policies, industry promotes culture through innovations such as Sekundang batik, arts groups will preserve traditions, the government organizes festivals and the media increases visibility. Better collaboration is needed to support local cultural preservation and economic development. Further research is recommended using quantitative methods to measure the effectiveness of the Pentahelix model.

An Analysis of Students Perceptions of the Warung Kopi Podcast on the HAS Creative YouTube Channel

Gesela Sri Mentari — 2025-03-30

Podcast Warung Kopi pada kanal YouTube HAS Creative merupakan salah satu podcast yang digemari anak muda. Penelitian bertujuan untuk mengetahui bagaimana persepsi Mahasiswa Ilmu Komunikasi Universitas Islam Balitar Angkatan 2020-2021 mengenai Podcast Warung Kopi pada kanal Youtube HAS Creative. Penelitian ini menerapkan metode deskriptif kualitatif dengan teknik purposive sampling untuk mengumpulkan narasumber. Sedangkan pengumpulan data menggunakan teknik : interview, observasi, dokumentasi. Hasil dari penelitian ini menunjukkan bahwa terdapat persepsi positif dan negatif tentang Podcast Warung Kopi pada Kanal YouTube HAS Creative. Kesimpulan tersebut berdasarkan temuan bahwa Praz Teguh selaku pembawa acara dinilai sangat pintar mencairkan suasana dan bersikap humoris. Namun beberapa kali menggunakan bahasa kasar dalam komunikasinya. Narasumber yang diundang sangat bervariasi serta menginspirasi dan memotivasi, namun ada narasumber dianggap tidak mampu memberikan motivasi dan pembicaraan yang dibahas tidak begitu penting. Tema dan materi dinilai mudah dipahami dan relevan dengan kehidupan sehari-hari, dan juga mengandung banyak informasi yang menarik.

The Correlation Between Listening to Dangdut Music and the Work Enthusiasm of Chili-Picking Laborers in Pojok Village, Ponggok District, Blitar Regency

Nik Haryanti — 2025-03-30

This study aims to analyze the relationship between listening to dangdut music and the work enthusiasm of chili-picking laborers in Pojok Village, Ponggok District, Blitar Regency. The method used is quantitative with a correlational research design. The research population includes all chili-picking laborers in the village, and a random sample of 30 individuals was selected. Hypothesis testing was conducted using the product moment correlation test. The results show a positive relationship between listening to dangdut music and workers’ enthusiasm, with a correlation coefficient of r = 0.561, which is greater than the critical value of r table = 0.3061 at a 5% significance level. Given that the significance level of 0.000 is below the threshold of 0.05, the null hypothesis (H₀) is consequently rejected, and the alternative hypothesis (H₁) is accepted. This indicates that dangdut music influences the work enthusiasm of chili-picking laborers.

The Influence of Service Quality on Intention to Return to Visit at Hagu Coffee and Space

Jati Noegroho — 2025-03-30

This research aims to analyze the influence of service quality on interest in returning to Hagu Coffee and Space. Using a quantitative approach with a total sampling of 51 respondents, data was collected through questionnaires and analyzed using various statistical tests, including validity, reliability, normality, heteroscedasticity, Pearson correlation, determination, and simple linear regression. The analysis results show that all variable items are valid and reliable, with a calculated r value more significant than the r table and a significance of less than 0.05. The Kolmogorov-Smirnov normality test shows that the data is normally distributed (sig = 0.626 > 0.05), and heteroscedasticity symptoms exist. The Pearson correlation test shows a moderate relationship (r = 0.70). At the same time, simple linear regression analysis produces the equation Y = 6.271 + 0.730X with a significance level of 0.000 (<0.05), confirming that service quality significantly influences intention to revisit. This research strengthens customer loyalty theory and provides strategic recommendations for cafe managers to improve service quality to attract and retain customers.

Interpersonal Communication Among Teenagers Through Memes on Discord Media

Kurniawan Kurniawan — 2025-03-30

This study aims to understand teenagers' interpersonal communication patterns through the use of memes on Discord, identify the motivations behind them, and their impact on social relationships. Using a descriptive qualitative approach, data was collected through participatory observation, in-depth interviews, and document analysis on a community of active teenagers on Discord. Informants were teenagers aged 15-19 years old who were active for at least the last three months. The results showed that memes became an effective communication tool to convey humor, symbols, and strengthen social relationships. Discord provides a flexible space to share memes as a creative medium that reflects teenagers' perspectives and experiences. The effectiveness of communication is influenced by content relevance, creativity, and cultural sensitivity. However, challenges such as lack of context understanding, fear of criticism, and content saturation also arise. Good moderation within the group is important to create a safe space that is balanced between freedom of expression and community norms.

Liniage and Symbolic Power

Muhammad Nasyirudin — 2025-03-30

In traditional Muslim societis, liniage is not only seen as biological descent, but as a symbol with capital value in social and religious contexts. Titles such as Sayyid or Habib in the Ba’alwi community become symbols of spiritual and moral authority, providing legitimacy within the social structure. Pierre Bourdieu’s theory of symbolic power helps to understand liniage as a social construct that organizes hierarchy based on religious status recognition. Through a literature study and discourse analysis approach, this research aims to analyze how symbols play an important role in shaping power relations and the productions of knowledge in society. The controversy surrounding the legitimacy of liniage, as reflected in the genealogy og Husainuddin Utsman Al-Bantani, illustrates the existence of conflicts between tradition preservation and the drive for social equality. Therefore, liniage functions as an element that links spritual, political identity, and the dynamics of power in a society rich in meaning.

The Effect of Suppressing Problems on the Mental Health of Overseas Students in the Political Science Program, Class of 2023

Nursyamsa Azzahiru — 2025-03-30

A total of 72 respondents filled questionnaires distributed by online or offline in students of the Political Science Program, class of 2023, at UIN Raden Fatah Palembang. This study aimed to test the effect of suppressing problems that are often experienced by overseas students based on investigating the factors that effect of suppressing problems on mental health. The results obtained from the questionnaire were analyzed using SPSS, and through validity testing, reliability testing, linearity testing, normality testing, simple regression analysis, and hypothesis testing. The findings of this study prove that the variable suppressing problems effect on mental health of overseas students. This study also gives the result that the mental health issues related to intrapersonal and interpersonal communication theory.

Evaluating Da'wah Management

Aprilia Zahara — 2025-03-30

Da’wah management is a crucial aspect in the success of delivering Islamic messages effectively and efficiently. This article aims to evaluate the implementation of da'wah management, starting from planning, organizing, implementing, to supervising in various da'wah institutions. The method used is a qualitative study with a case study approach to several da'wah organizations in Indonesia. The results showed that the success of da'wah management is strongly influenced by the organization's ability to formulate da'wah strategies that are adaptive to the times, the ability of human resources, and the effectiveness of internal coordination. This evaluation is expected to contribute to improving the quality of da'wah in the future, both in terms of methods, media, and institutional management.

Efforts of the East Java Communication and Informatics Service to Improve Generation Z Media Literacy to Avoid Cybercrime

Ivvone Ramaniar Dermawan — 2025-03-30

Generation Z who are active in the digital world are vulnerable to becoming targets of cybercrime due to low media literacy. Media literacy acts as initial protection so that individuals are more critical in using digital media. The East Java Diskominfo seeks to increase media literacy for Gen Z through programs such as fact-checking workshops, pre-banking classes and digital literacy training. Apart from that, the dissemination of information on social media is also considered so that it is more effectively received by the younger generation. This research aims to analyze the East Java Diskominfo's efforts to increase media literacy in order to prevent cybercrime. The research method used is qualitative with interview techniques. The research results show that the media literacy program implemented aims to improve the cognitive, emotional, aesthetic and moral aspects of Gen Z in facing digital threats. It is hoped that this program can continue to be developed to be more optimal in increasing the digital awareness and resilience of the younger generation.

Tan Skin Branding on TikTok Account @skinofmeid: Challenge to Dominant Beauty Narratives

Alysha Zahra Dewantoro — 2025-03-30

Indonesian society has ethnic and cultural diversity that gives rise to different beauty standards in each region. However, the media and globalization often ignore local beauty standards, including the image of dark-skinned and curly-haired women in Eastern Indonesia. The researcher aims to analyze the content of the TikTok account @skinofmeid, which displays the image of Tan Skin and examines its relationship to the construction of beauty standards for Indonesian women. The researcher uses a qualitative approach with a content analysis method on the content uploaded by the account. The analysis results show that the @skinofmeid account actively builds a positive image of dark skin and challenges the dominant narrative that white skin is the leading beauty standard. The researcher concludes that social media, especially TikTok, is essential in shaping a more inclusive beauty narrative and represents ethnic diversity in Indonesia.