Determinants of Batik MSMEs' Performance: Sustainable Competitive Advantage and Financial Performance
Keywords:
MSMEs, Business Performance, Sustainable Competitive Advantage, Financial Performance, SPSSAbstract
This study targets to analyze and prove the impact of Sustainable competitive advantage (SCA) and financial performance (FP) on business performance (BP) in natural batik MSMEs in Kediri. the usage of a quantitative method, records have been collected from forty eight respondents through questionnaires and processed using multiple linear regression evaluation with SPSS version 26. The consequences confirmed that SCA and FP concurrently had a widespread effect on enterprise overall performance, as evidenced via an F-cost of 13.073 and a importance stage of 0.000. however, in part, best the SCA variable had a significant effect on BP (t-price of five.007, Sig. 0.000), even as FP had no large impact (t-fee of -0.256, Sig. zero.799).The regression model explains 33.9% of the variation in Business Performance, while the rest is influenced by other factors. The conclusion of this study is that to achieve optimal business performance, natural batik MSMEs need to prioritize the development of unique competitive advantages, even though financial management remains an important element in the overall model. These findings provide practical contributions for MSME actors to focus on non-financial aspects and academic aspects for further research
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