THE EFFECT OF BRAND EXPERIENCE ON BRAND TRUST AND BRAND LOYALTY . Translitera : Jurnal Kajian Komunikasi dan Studi Media, [S. l.], v. 7, n. 2, p. 13–24, 2018. DOI: 10.35457/translitera.v7i02.590. Disponível em: https://ejournal.unisbablitar.ac.id/index.php/translitera/article/view/590. Acesso em: 31 jan. 2026.