The Effect of Product Diversification on Purchase Decisions. JARES (Journal of Academic Research and Sciences), [S. l.], v. 7, n. 2, p. 43–51, 2022. DOI: 10.35457/jares.v7i2.2394. Disponível em: https://ejournal.unisbablitar.ac.id/index.php/jares/article/view/2394. Acesso em: 9 jan. 2026.